Music licensing in the Netherlands

Music in your business is legally different from music at home. Here is what you need, what we arrange and what you arrange yourself.

How it works

Playing music in a business space — a shop, restaurant, gym or office — is playing music to the public. Different rules apply than at home, and consumer subscriptions such as Spotify and Apple Music prohibit business use in their terms.
There are two kinds of rights. The right to stream the music itself for business use is included in your BackSound Stream subscription. The public performance licence from Buma/Stemra and Sena is separate: every business arranges that itself, whichever music service it uses.

Included in your subscription

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The music itself, licensed for business use

All 120 million tracks are licensed through our partners to be streamed in your business. Nothing to arrange with labels or publishers.
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No Spotify risk

Consumer services exclude business use. With BackSound Stream you play the same music on a service that is actually meant for it.
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Reporting to the rights organisations

We track what is played and report it, so artists, composers and producers receive their share.

Not included: the public performance licence

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Buma/Stemra

Pays composers and lyricists for music heard in public. Required for every business that plays music, whichever service it uses.
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Sena

Pays artists and producers for the same. Both licences are requested in one go at mijnlicentie.nl, the central licensing desk for music in the Netherlands.

Legal music in your business in three steps

01

Arrange your performance licence

No Buma/Stemra and Sena licence yet? Request it at mijnlicentie.nl. Already have one? You are ready for step 2.
mijnlicentie.nl →
02

Place your pre-order

The player opens on 2 November. Pre-order now and you play from day one, with 2 months free. Nothing is charged.
03

Pick your plan

Like it? Choose a plan from €9.99 a month and keep the music on.

What the consumer services say themselves

From the terms and help pages of the well-known music services:
SPOTIFY
“It is not permitted to broadcast or play Spotify publicly from a business, such as bars, restaurants, schools, stores, salons, dance studios, radio stations, etc.”
Spotify Support — Spotify for public or commercial use
APPLE MUSIC
“You may use the Services and Content only for personal, noncommercial purposes.”
Apple Media Services Terms and Conditions
YOUTUBE MUSIC
“You may view or listen to Content for your personal, non-commercial use.”
YouTube Terms of Service
DEEZER
“Use of the Website and the Apps is strictly reserved for personal and private use; any other use, notably in public establishments and for business purposes, is strictly prohibited.”
Deezer Terms of Use
Music licensing rules change regularly. This page is general information, not legal advice; you remain responsible for your own business's licences.

More than just music streaming

BackSound Stream compared to consumer services*
BackSound
Others*
Millions of songs
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Build playlists song by song
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Artist playlists
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Legal for businesses
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Music scheduling by time of day
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Ready-made business playlists
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All your rooms from one player
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Guest song requests (Request App)
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Announcements between the music
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Dutch support, 24/7
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*Spotify, Pandora, Apple Music, Amazon Music, YouTube Music

Frequently asked questions

PRE-ORDER OPEN

Pre-order BackSound Stream before 2 November

Place a pre-order now and join the first rollout: two months free, and on the PC package installation on the house. Nothing is charged.
Rather just call? +31 88 425 98 88 — you always get a person, never a menu.